Atelier Boz

Atelier BOZ is a Japanese Gothic Lolita fashion brand and clothing label. Founded by Takashi Shibata, the brand has become well known since its initial creation in 1995 as a purveyor of sleekly cut, well shaped gothic items. Black is usually the color of choice, but unlike many other gothic clothing brands, Atelier Boz remains fairly simple and elegant.

History

After graduating from the Bunka Fashion College in Tokyo, Japan, Takashi Shibata spent three years studying in Paris. Returning in 1995 to Japan, Takashi founded Boz Studios. Atelier Boz was created shortly thereafter and has since gone on to become the studios primary label.

Promotional Methods

Atelier Boz is well known for its use of live musicians and visual advertising, promoting its newest collections through Visual Kei and Gothic themed J-Rock bands on television and in magazines. Their clothing has appeared on multiple television programs, in many of the largest gothic Lolita publications including the Gothic & Lolita Bible and on many well known musicians in Japan.

Main Store Location

Boz Studios currently operates out of Kobe, Japan with a store in Nagoya for many of its brands. Atelier Boz has a flagship store in Shibuya, Tokyo, located at:

• 1-14-12 1F
• Shibuya-ku, Tokyo 151-0063
• Tomigaya Valley Kuramochibiru
• (03) 5738-3501

Clothing Options

Atelier Boz is known for its wide array of both gothic style clothing and elegant accessories. They carry everything from lace chokers to jackets, blouses, skirts, dresses, vests, top hats, and watches. Both men’s and women’s clothing are made available in matching styles and with multiple different cuts and monochromatic combinations.

External Links

• Boz Studios Official Website (Japanese)